Last updated: 7 October 2026

1. Who we are

Savvy Funnels is a trading name of M Chapman PA Services, operated by Megan Chapman as a sole trader.

For the purposes of UK data protection law, M Chapman PA Services trading as Savvy Funnels is the data controller for the personal information described in this Privacy Notice where we decide how and why that information is used.

Contact details

M Chapman PA Services trading as Savvy Funnels

9 Crown Close

Wantage

OX12 9WL

United Kingdom

Email: megan@savvyfunnels.co.uk

2. About this Privacy Notice

This Privacy Notice explains how we collect, use, store and share personal information when you visit the Savvy Funnels website, contact us, join our mailing list, create a Savvy Funnels account, purchase or use our services, request support, or otherwise interact with us.

Savvy Funnels is an online business platform for service-based businesses. Customers can use the platform to manage activities such as websites and funnels, contacts, email marketing, courses, payments and automations.

There are two different data protection relationships to understand:

• When we use information about you to manage your Savvy Funnels account, subscription, enquiry, marketing preferences or support request, we generally act as the data controller.

• When a Savvy Funnels customer uses the platform to process personal information about their own contacts, leads, clients, students or customers, that Savvy Funnels customer will generally determine why and how that information is used. In those circumstances, separate data processing terms may apply.

If you are trying to exercise a data protection right relating to information held by one of our customers about you, you should normally contact that customer first.

3. Personal information we may collect

Depending on how you interact with Savvy Funnels, we may collect:

• Identity information, such as your name.

• Contact information, such as your email address, postal address and telephone number where provided.

• Account information, including information used to create and administer your Savvy Funnels account and your chosen plan.

• Transaction and billing information relating to purchases and subscriptions. Payment card details may be processed by the relevant payment provider rather than being stored directly by us.

• Enquiry and support information, including messages, support requests and information you choose to provide when asking for help.

• Marketing information, including your preferences and interactions with marketing communications.

• Technical and usage information, which may include information about your device, browser, IP address and how you use our website or platform where this information is made available to us.

• Community information you choose to provide when interacting with the Savvy Funnels community or related support spaces.

• Any other information you voluntarily provide to us.

Please avoid sending sensitive or special category personal information unless it is genuinely necessary for us to help you.

4. How we use personal information and our lawful bases

We only use personal information where we have a lawful basis for doing so. Depending on the purpose, this may include:

Providing and administering Savvy Funnels

We use account, contact and transaction information to create and manage accounts, provide the service, process subscriptions, communicate about your account and deliver what you have purchased.

Lawful basis: contract.

Responding to enquiries and providing support

We use the information you give us to answer questions, resolve problems and provide customer support.

Lawful basis: contract where the request relates to an existing customer or service, or legitimate interests where we are responding to a prospective customer or general enquiry. Our legitimate interest is in communicating with people who contact us and providing effective support.

Managing payments, records and legal obligations

We may process information for accounting, tax, fraud prevention, record keeping and other legal or regulatory requirements.

Lawful basis: legal obligation and, where appropriate, legitimate interests.

Improving and protecting Savvy Funnels

We may use relevant technical, usage and support information to maintain the service, troubleshoot issues, improve our website and resources, and protect our systems and users.

Lawful basis: legitimate interests. Our legitimate interests are in operating a secure, reliable and useful service.

Marketing

Where permitted, we may send news, tips, product information and other marketing communications. Where consent is required, we will rely on consent. In other circumstances, we may rely on legitimate interests where the law allows us to do so.

You can unsubscribe from marketing emails at any time using the unsubscribe option in the email or by contacting megan@savvyfunnels.co.uk.

Cookies and similar technologies

We may use cookies and similar technologies for essential website functions and, where applicable, analytics or other optional purposes. Where consent is legally required, optional technologies should not be used until you have made your choice. Please see our Cookie Policy for more information.

5. Where we get your information

We usually receive personal information directly from you, for example when you:

• complete a form;

• create an account;

• purchase or use a service;

• subscribe to emails;

• contact us for support;

• communicate with us by email or through a community; or

• interact with our website or platform.

We may also receive relevant information from service providers involved in delivering Savvy Funnels, such as platform, payment, email or technical service providers.

6. Who we may share personal information with

We do not sell your personal information.

We may share personal information where necessary with trusted service providers that help us operate Savvy Funnels, such as:

• the technology provider underlying the Savvy Funnels platform;

• website, hosting and infrastructure providers;

• payment processors;

• email and communications providers;

• professional advisers such as accountants or legal advisers;

• providers used for customer support, administration or security; and

• public authorities, regulators, courts or law enforcement where disclosure is required or permitted by law.

We aim to share only the information necessary for the relevant purpose.

A separate record of the specific processors and sub-processors used by Savvy Funnels should be maintained and reviewed as services change.

7. International transfers

Some technology and service providers may process or make personal information accessible outside the United Kingdom.

Where UK data protection law treats this as a restricted international transfer, we will take steps to ensure an appropriate transfer mechanism or safeguard is in place where required.

The exact countries and safeguards can depend on the providers in use. Savvy Funnels should maintain an up-to-date record of its processors, processing locations and applicable transfer safeguards.

8. How long we keep personal information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including to provide services, maintain appropriate business records and meet legal, accounting or regulatory obligations.

Retention periods vary depending on the type of information and why we hold it. When deciding how long to retain information, we consider:

• whether your account or subscription remains active;

• the nature of our relationship with you;

• whether the information is needed to provide support or deal with a dispute;

• legal, tax and accounting requirements;

• security and fraud prevention requirements; and

• whether you have asked us to delete information where the law gives you that right.

We should maintain and periodically review an internal retention schedule setting out the periods used for key categories of information.

9. Keeping your information secure

We take reasonable technical and organisational measures to protect personal information against accidental loss, misuse, unauthorised access, alteration or disclosure.

No online service can guarantee absolute security. Customers are also responsible for protecting their own account credentials and using Savvy Funnels appropriately.

10. Your data protection rights

Depending on the circumstances and the lawful basis we rely on, you may have rights including the right to:

• ask for access to personal information we hold about you;

• ask us to correct inaccurate or incomplete information;

• ask us to erase your personal information in certain circumstances;

• ask us to restrict the use of your personal information in certain circumstances;

• object to certain uses of your personal information;

• receive certain information in a portable format where the right to data portability applies; and

• withdraw consent at any time where we rely on consent.

You also have the right to object to the use of your personal information for direct marketing at any time.

These rights are not absolute and do not all apply in every circumstance.

To exercise a right, contact megan@savvyfunnels.co.uk. We may need to ask for information to confirm your identity before responding.

11. Complaints about your personal information

If you have a concern about how we have used your personal information, please contact us first so that we have an opportunity to investigate and put things right.

Email: megan@savvyfunnels.co.uk

Address: M Chapman PA Services trading as Savvy Funnels, 9 Crown Close, Wantage, OX12 9WL, United Kingdom.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK regulator for data protection. You can find current contact and complaint information on the ICO website at ico.org.uk.

12. Links to other websites and services

Our website and resources may contain links to third-party websites, communities or services. Those organisations are responsible for their own privacy practices. We recommend reading their privacy information before providing personal information to them.

13. Changes to this Privacy Notice

We may update this Privacy Notice when our services, providers or legal obligations change.

The latest version will be published on the Savvy Funnels website and the “Last updated” date at the top of this notice will be changed when appropriate.